Travel industry magazine

Award-winning travel industry magazine THOR Advantage. Discover the latest trends, destination guides, and insider tips in the travel industry with our captivating travel magazine.

Deliver a visually engaging and informative travel magazine experience by strategically placing travel industry imagery, ads, articles, info-graphics, and other relevant content.

Our approach prioritizes a reader-centric design that maximizes visual appeal and content discoverability. We strive to:

• Create a Clear Visual Hierarchy: Utilize strong typography, impactful imagery, and effective use of white space to guide the reader’s eye through each page.
• Prioritize High-Quality Imagery: Feature stunning travel photography, captivating illustrations, and eye-catching infographics to inspire and engage readers.
• Balance Content: Strategically place articles, interviews, and destination guides alongside relevant advertisements and information graphics to create a visually dynamic and informative reading experience.
• Optimize Readability: Employ clear and concise typography, use appropriate font sizes and line spacing, and break up text with headings, subheadings, and bullet points to enhance readability.
• Maintain Brand Consistency: Ensure consistent use of brand colors, fonts, and design elements throughout the magazine to reinforce brand identity and create a cohesive visual experience.

We aim to achieve a magazine that is not only visually stunning but also highly effective in communicating information and inspiring travel. Our goal is to create a publication that is:

• Engaging: Captivates readers with compelling visuals and informative content.
• Informative: Provides valuable insights into travel destinations, trends, and industry news.
• User-Friendly: Offers a seamless reading experience with clear navigation and easy-to-find information.
• Effective: Drives reader engagement, inspires travel plans, and generates valuable leads for advertisers.

Adobe Creative Suite: InDesign (layout and design), Photoshop (image editing), Illustrator (vector graphics), and Acrobat (PDF creation and editing)

Link to digital editions Here

Additional:
June | July | August | September | October (Ottawa Travel Writing Award nominated) | December |  January